11. High Level Authorship - These are structural signs that a piece of content is of great merit. Although they have nothing to do with ranking.
12. Organization of Document - Text and concepts in certain documents can be taken into account by Google, Yahoo, or MSN bots.
13. Text in ALT/IMG Title Tag - The use of text in alt tags and image tags is figured into the overall text in a document.
14. Paragraph Heading - Paragraph headings, either through tags or simply through formatting may give detailed on-page emphasis to the topic of a page.
15. Variety and percent of Content Changes - Searchbots watch for the amount of content that has changed in a document. For example, cosmetic changes may be ignored. What search engines want to measure is documents that keep up with the times by adding new content. |