Search Optimization Basics

Search Optimization is a key to any successful internet marketing strategy. Follow these basic strategies to improve your search ranking:

• Content
  Content is king!
  
  
• How Search Results are Organized
  Search programs organized according to website page relevance.
  
  
• Anchor Text
  Anchor text is an excellment way to inprove your search ranking.
  
  
• Positive Ranking Factors
  Find out what the most common positive ranking factors are and how they effect your website.

• Negative Ranking Factors
  Find out what the most common negative ranking factors are and how they effect your website.
  
  
• Meta Tags
  Learn how to structure your meta tags to help spiders find your website.
  
  
• Submit Your website
  Learn how to submit your website to Google, Yahoo, and MSN.
  
  
• Topic Sensitive Page Rank
  Instead of ranking the pages solely based on all incoming links, TSPR gives weight to links that relate to the page's main subject area